The impact of social media among the university students empirical study based on the South Eastern University of Sri Lanka

Abstract

The aims of the study is to focus the impact of social media among the university students. The research was contacted based on the students of South Eastern University of Sri Lanka. The students were selected by using stratified random sampling method. The Questionnaires were issued for the data collection and which data analyzed by the descriptive and correlation method. The result exposed social media impact the students in many ways. Among the selected media, the facebook is highly engage with the students and it is positively impact in their academic performance and increase their skills. They use media for various purpose within that they use to collect the notes, do researches and finding the jobs. From this they are finding some innovative ideas, get contact with high professionals and sharing their opinions freely. These things make them higher skillful person in their career. These changes will lead to them to become pioneer in the society.